Don't let it go to waste

During his first campaign Obama’s advisor, Rham Emanuel, told him these words when they were faced with a looming crisis,

You never want a serious crisis to go to waste. A crisis provides the opportunity for us to do things that you could not do before.
— Rahm Emanuel

A crisis opens up new gaps and opportunities, if you can be calm enough to see them. The word crisis’ root means to sieve and a crisis does just that. It removes the impurities, both from ourselves and from our organisations.

A crisis can be a gift.

Get skin in the game.


Pierre du Plessis