Masterclasses

Dive deep into practical 2-4 hour sessions

 
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Villians, Heroes, and Victories

Using storytelling to grow your business

Once upon a time… See, I already have your attention. Our brains are hardwired for stories. Telling stories is how we make sense of the world and embed our lives with meaning.

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Monsters, Heroes, And Kings.

LEADERSHIP LESSONS FROM ARCHETYPES, MYTHS, & LEGENDS

There are at least 4 near universal stages in life and subsequently in our careers as leaders. There is the Child, the Hero, the King, and the Elder and each stage has a set of invitations, and also has a turning point, a literal crisis that each leader needs to face. 

 
 

“A Completely New Angle On Leadership, With Practical Applications We Can Immediately Implement In Our Teams.”

/ SAREL VAN ZYL, CEO, FNB NAMIBIA /

 
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Monsters, Heroes, and Kings

LEADERSHIP LESSONS FROM ARCHETYPES, MYTHS, & LEGENDS

 

Overview

There are at least 4 near universal stages in life and subsequently in our careers as leaders; the child, the hero, the king, and the elder.

Each stage has a unique set of invitations, and a turning point, a literal crisis that each leader needs to face if they are to proceed to the next level.

In this keynote and masterclass Pierre focuses on two of those stages in leadership, the hero and the king. How does the brazen, all conquering hero defeat the ultimate monster and how does that same hero become a worthy monarch?

A demanding session teeming with leadership lessons and challenges from ancient myths, legends, and archetypes.

The Process

This masterclass present each leader with a map, a dashboard, where they can locate themselves. Once located on the map, in either one of the two stages, there are specific actions that each leader can take to enter fully into that specific stage of leadership.

The big takeaway is recognising the main crisis point between the stages and how to move through it.

During this MASTERCLASS, working in groups and individually, these reflections and action steps are completed in a take home worksheet.

The MASTERCLASS session concludes with a 5 step process, STOP, THANKS, FEEL, FOCUS, TOMORROW, that has been adapted from a 500 year old technique, which serves to help leaders continually discern their strategies in both life and business.

A completely new angle on leadership, immediately applicable in our teams
— Sarel van Zyl, CEO, FNB, Namibia
 
 
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Heroes, Villians, and Victories.

HOW TO GROW YOUR BUSINESS USING THE POWER OF STORYTELLING.

 

Overview

Once upon a time… See, I already have your attention. Our brains are hardwired for stories. Telling stories is how we make sense of the world and embed our lives with meaning.

One of the biggest reasons that major shifts in nations, history, and in business occurred is because someone told a better story. A story that excited, motivated, and mobilized people. Think of Martin Luther King’s ‘I have a dream’, or Nelson Mandela’s ‘Never and never again’, or even Steve Jobs’ ‘Think different.’ All these movements were carried by story. They showed people a glimpse of what the world can be and gave them a new vision.

It is any leader’s first task to define a new reality and that can only be done with great storytelling. Storytelling is a sure-fire way to explain an abstract concept and simplify something complex.

People don’t buy bullet points, they buy stories. Which is why you need to be wrapping your products in narratives and not in spec sheets.

The Process

In this masterclass, Pierre, a master storyteller, will open your team’s mind to the power of storytelling.

Your team will learn practical storytelling tools and methods to harness the time-tested power of storytelling to increase sales and grow your business.

They will learn not only how to tell your brand’s story, but more importantly how to place your customer as the hero so your brand can enter their story.

In this Masterclass, each person will leave with a complete StoryMap, built on 5 parts of the classic Hero's Journey, to guide further messaging and strategy.

BRILLIANT, ENGAGING, EYE-OPENING
— KHANYI SHOZI, PHARMADYNAMICS